Cumberland County spent $1,371,919 on men’s collegiate football teams in 2023, an increase of 2.5% over the previous year, according to the U.S. Department of Education.
This translates to roughly 8.3% of all spending for sports teams at the four universities in the county during the 2023 season.
The average sports expenses at Cumberland County have grown 63.9% since 2010.
College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.
In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.
Men’s Football Team’s Expenditures in Cumberland County in Last 5 Years
| Year | Football Team’s Expenditures | % from grand total sport team expenditures |
|---|---|---|
| 2023 | $1,371,919 | 8.3% |
| 2022 | $1,337,960 | 8.5% |
| 2021 | $0 | 0% |
| 2020 | $1,354,536 | 9.3% |
| 2019 | $1,352,988 | 9.1% |
